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GOLDEN EDGE BARBERSHOP
Brand Identity, Print, Digital, & Apparel
Golden Edge Barbershop is a modern, upscale barbershop that also embraces a streetwear aesthetic. They offer a range of services, including haircuts, beard trims, and shaves, all delivered by highly skilled barbers with years of experience.
I was tasked to design the whole nine from the ground up for this company. Brand identity, print, apparel, you name it. I had to understand their brand values and target audience and what I got was a premium barbershop that caters to the needs of busy professionals who want to look sharp and feel confident. They value quality, attention to detail, and exceptional customer service.
Overall, by combining the traditional values of a premium barbershop with the edgy, modern aesthetic of streetwear culture and a nerdy aesthetic, Golden Edge barbershop has a unique and compelling brand identity that appeals to a wide range of style-savvy customers who also appreciate geek culture, and the branding you see in here reflects that.
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